Hey, I’m Carmel. I’m a storytelling coach and editor who can help turn your ideas into articles and talks.
If you’re trying to write that ambitious op-ed or develop a big speech, I’ll be your partner. The creative process is messy and unpredictable, but you don’t have to go it alone. I’ll slog through the tough stuff with you to make sure your message shines through.
If you want more info on my background and coaching services, read on. Send any follow up questions to carmelstories [at] gmail [dot] com.
There are a lot of reasons you might want to work with a story-telling coach. Maybe you started a newsletter, but struggle to write consistently. Perhaps you were asked to give a big presentation at your company all-hands meeting. You could be an author who needs a second eye on book chapters, a CEO looking to shake up the conversation in your industry, or an engineer hoping to go viral on Hacker News.
I can offer you support through every stage of the process, from coming up with ideas to polishing the final product. My specialty is the tech industry and I’m open to other fields. I’ve worked on:
I can support the right company on a retainer basis. Reach out if your executive team needs help developing their thought leadership platform or your company blog needs an editor.
I focus on brand content, not SEO. I’ll help you tell stories that build trust with your users, industry, and potential employees. Think: Opinion pieces about where your market is headed, peeks into your product process, and lessons you’ve learned along the way.
I have over a decade’s worth of experience in storytelling, first as a journalist at a variety of media outlets, and then as an early stage startup employee. Read on for more details.
I was the second marketing hire at the design tool company Figma, so I went through 4 years of building a high growth startup from the ground level. We weren’t well known in the industry at first, so we used our blog to cultivate conversations about design and associate Figma with them. That helped us build credibility and establish trust with our target audience. People wanted to read about or stay in touch with what we were doing even if they weren’t Figma users.